The Salt Lake City-based company offers four targeted testing options that focus on how genetics influence responses to nutrition, fitness, sleep, and stress management.
Shed, a wellness solutions company, has launched a new line of at-home genetic testing kits designed to provide personalized health insights based on individual DNA analysis. The kits focus on how genetics influence responses to nutrition, fitness, sleep, and stress management.
The company offers four kit variations: Total Wellness, Nutrition + Fitness, Nutrition, and Fitness. Each kit includes a cheek swab collection device and prepaid mailer for laboratory analysis, with digital reports delivered within 2-4 weeks through the company’s online platform at labs.shedsupplements.com.
“Personalized wellness is the future,” says Morley Baker, CEO of Shed, in a release. “Our genetic testing kits turn raw DNA data into a roadmap for better health, helping people align their habits with their unique biology.”
Laboratory Analysis and Reporting
The genetic analysis examines specific DNA markers to generate insights across multiple health categories. Reports may include information on nutrient metabolism, exercise response patterns, sleep optimization factors, and stress management approaches based on genetic predispositions.
Unlike ancestry-focused genetic tests, Shed’s offerings concentrate exclusively on health and wellness applications. The company positions the kits as providing immediately actionable insights rather than genealogical information.
Market Positioning and Laboratory Partnerships
The direct-to-consumer genetic testing market has expanded significantly in recent years, with companies increasingly focusing on health-related applications beyond ancestry tracing. Shed’s entry represents another example of wellness companies leveraging genetic analysis to offer personalized recommendations.
The company processes samples through laboratory partnerships, though specific laboratory providers were not disclosed in the announcement. Results are delivered through a secure digital platform that maintains user privacy protections.
“Our goal is to empower people with the information they need to take control of their health journey,” says Baker in a release. “By understanding your genetic blueprint, you can make changes that are both effective and sustainable.”
Commercial Availability
Shed’s genetic testing kits are available for purchase through the company’s website. Cost ranges from $249 to $499. The Salt Lake City-based company describes itself as focusing on evidence-based wellness products, including GLP-1 solutions and nutritional supplements.
The launch adds to Shed’s existing product portfolio as the company expands its personalized health offerings. Pricing information for the genetic testing kits was not provided in the company’s announcement.
Photo caption: Shed Supplements Genetic Testing Kit
Image courtesy of Shed